Peabody has a new ad campaign where they put sunglasses on a piece of coal and try to make it look “cool.”
Uhhh, isn’t that ironic? Coal the leading source of green house emissions in the heating of the planet trying to look “cool.”
There are also the eerie parallels between the coal industry and the tobacco industry as many point to resemblances to cool coal and Joe Camel. Both industries use a lot of marketing and public relations to sugarcoat their products. The reality is that tobacco caused a lot of cancer related deaths and coal causes a whole list of health and environmental problems (look at the recent TVA spills in east Tennessee if you don’t believe me)
